Monday, July 28, 2008

Google Tools

You owe it to yourself and your business to check out the assortment of FREE Google Tools.

Trade up from your old NB Tel email with it's limitations and sign up for a free GMAIL email account. Lots of storage, ability to receive and send lots of attachments. Lots of valuable user names left.

Which do you imagine is easier for a consumer to remember "" or "", or even ""? Especially if they are coming from outside New Brunswick! And that goes double for "" - lots of opportunity for typos with that one.

Embed a GOOGLE CALENDAR into your site. If your operation depends on the tides or a certain departure time, enter that data into a Google Calendar - a benefit of your new Gmail email account - and then publish it to your website. Or have your developer help you embed the code into your website. Google provides the code!

Setup GOOGLE ANALYTICS on your website. The easiest and most informative website statistics package out there - and it's free! Google provides the code and you get your developer to insert it on your website. You can configure it to send you weekly reports to your email account - and since you're now using Gmail you can keep weeks worth of reports.

And that's not all.

There is plenty of freeware out there that can make you more efficient and put more information about your tourism operation into the hands of the online consumer.

Check it out at


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